Olympus is pleased to announce that Katja Ansmann has joined the company as Marketing Communications Manager for its microscopy products in Europe, the Middle East and Africa. Taking on the role of media contact for Olympus Microscopy, she will be responsible for communications, campaigns and promotions, as well as public relations and advertising. Alto Marketing will continue to work closely with Katja.
Having previously worked in a similar role for Fresenius Medical Care, a provider in renal replacement therapy, Katja brings with her a host of knowledge and experience. In her former role, she was responsible for the development and implementation of international marketing communication campaigns and activities. In addition, she managed all branding issues, together with the selection and guidance of external providers, as well as the consultancy and support of affiliates.
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